Catch! A Fishmonger’s Guide to Greatness
Stop Floundering and Become More Effective in Your Life and Work
Released in 2005, details the inner workings of GREATNESS at the WORLD FAMOUS PIKE PLACE FISH MARKET.
Over 80,000 copies sold; translated into 17 languages; and winner of the IPPY Book of 2005 in the Business/Career Category. “Catch!” highlights the underlying driving forces causing the Pike Place Fish Market’s crowd-pleasing antics and famously fun work environment.